Free People Web & Email
Free People is a bohemian women’s apparel and lifestyle retail company based out of Philadelphia, PA. The Free People website is a place where editorial imagery, thoughtfully merchandised trends, and their ever-changing assortments come together. Each month the entire Free People digital experience is rebranded to match the season and that month’s collection. The in-house design team was in charge of these rebrands and creating art and designs for the Free People website, weekly emails, and app.
ROLE
Visual Design
Illustration
PROJECT TYPE
Web Design
Email Design
Digital Art
Free People Catalogs & Print
Monthly and specialty item catalogs were all designed by the in-house design team at Free People. The catalog featured below was designed to sell higher price point outerwear that could not be carried in bulk in Free People stores. Customers could order in-store from this catalog and have the items shipped to their home.
The moon phase poster was designed by me and sold in the homegoods section of freepeople.com
ROLE
Visual Design
Illustration
PROJECT TYPE
Print Design
